“Quarter Sips”

The Quarter Zip movement was a growing trend on social, and we entered Wendy’s into the chat in the best way we know how.

We put Wendy’s in a quarter zip.

This gained huge national traction with over 1 million people reached and performed as the most liked post of the year.

BUT WAIT, there’s more. We created a Quarter Sips deal that led us to partner with Jason Gyamfi, the creator of the Quarter Zips movement, to announce it.